Dr. Daryl K. Hoffman, a board-certified plastic surgeon who specializes in breast augmentation for San Jose and the Silicon Valley, recently offered his insights on the latest statistics from the American Society of Plastic Surgeons (ASPS). The ASPS report tracks trends in procedures ranging from body contouring to breast enhancement to facial sculpting, as well as non-surgical cosmetic treatments.

“What’s intriguing about this latest study is that 38 percent of breast augmentations are performed on the West Coast. This is an extremely high percentage,” Dr. Hoffman says. “When I ask women why they get breast implants in the San Jose area, their answers reflect the fact that our West Coast culture is so accepting of the desire to change the body through plastic surgery. The ASPS statistics support this.

?Breast augmentation is always among the most popular types of surgery in these reports, and increasingly ? although obviously particularly on the West Coast ? women feel less inhibited about making the choice to undergo breast enhancement.”

This acceptance of plastic surgery also stems from the honesty and openness of many Hollywood celebrities about their procedures, Dr. Hoffman says.

“Almost every entertainment magazine contains a feature about a female actress or singer who has chosen breast enhancement to improve her appearance,” he says. “In fact, many of my female patients describe their favorite celebrities when they list their reasons for having breast enlargement in the San Jose area.”

In addition to breast enhancement, Dr. Hoffman performs a full range of surgical and non-surgical procedures. Among the surgical options he offers are face lift, neck lift, tummy tuck and liposuction for San Jose and Silicon Valley men and women who want to enhance their appearances.

“As plastic surgery becomes increasingly accepted, I’m experiencing a rise in the number of Bay Area residents who tell me they want to improve their self-confidence as well as their bodies,? Dr. Hoffman says. ?They recognize that plastic surgery can help people both professionally and personally.

“I’m very pleased to see this openness and honesty about plastic surgery both among celebrities and among my patients. There’s no reason to feel embarrassed by the desire to improve yourself with this method. The statistics from the ASPS reflect the increasing acceptance of plastic surgery in our society.”

Dr. Daryl Hoffman (http://www.dkhoffmanmd.com) is a board-certified plastic surgeon serving the San Jose area. In private practice since 1991, Dr. Hoffman completed his medical education at the University of New Mexico School of Medicine, his residency at Stanford University, his fellowship in cosmetic surgery at Mt. Sinai Medical Center in Miami Beach and his fellowship in hand surgery and microsurgery at San Jose Medical Center. He performs surgical and non-surgical procedures for the face, breasts and body.

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Dr. Christopher Chung, a board-certified plastic surgeon in Riverside, CA, recently released a new website for his practice to provide in-depth patient education and an interactive communication hub. Focusing on a wide range of procedures from breast augmentation to liposuction in Riverside, Dr. Chung says he is excited about the new website and the opportunity to reach more patients and continue his pursuit of the highest quality patient care in the online medium. He also says the new website will provide patients with an extensive database of information on aesthetic treatments and procedures.

Featuring drop-down tabs that link to thorough procedure information as well as an expansive layout, Dr. Chung?s website offers patients the chance to educate themselves about plastic surgery and cosmetic enhancements before an initial consultation. Dr. Chung says he hopes the site will give patients preliminary information so they can make responsible, educated decisions regarding their aesthetic needs. With the addition of a blog and contact form, he also says patients will have the opportunity to communicate directly with his practice through a facilitated and modern channel, enhancing the level of patient care available.

Through collaboration with Rosemont Media, a San Diego-based medical website design firm, Dr. Chung says he custom-created his site as a way to reiterate his commitment to his patients? comfort and satisfaction. He says he is excited to enhance doctor-patient interaction and give people a more integrated role in the plastic surgery process.

About Christopher Chung, MD

Dr. Christopher Chung graduated from the University of California, San Francisco Medical School. He completed a General Surgery with Fellowship Training in Plastic and Reconstructive Surgery at the University of California, San Diego Medical Center. Dr. Chung has been the recipient of the United States Special Congressional Recognition, the California Legislature Assembly Certificate of Recognition, the State of California Certificate of Recognition, The Character and Ethics Project award, as well as several other distinctions for his community service, character, and ethics. He is a diplomate of the American Board of Plastic Surgery and a member of the American Society of Plastic Surgeons.

Located at 2815 S. Main Street Suite #110 in Corona, CA, Dr. Chung?s practice, Renaissance Aesthetic Surgery, can be reached at (951) 278-8385. It can also be contacted online via the website drchungplasticsurgery.com.

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Dr. Evan Sorokin, whose specializations include breast augmentation in New Jersey, has experienced a significant increase in the number of women coming to him for the popular Mommy Makeover procedure. To reflect this growth in his practice, Dr. Sorokin has added a section on the procedure to his website.

“I’m very pleased that so many women are learning about the benefits of a Mommy Makeover,” says Dr. Sorokin. “This option combines two procedures into a single surgery, saving busy moms the need for two periods of downtime while restoring their pre-baby bodies.” The Mommy Makeover typically combines a tummy tuck with a breast procedure such as breast augmentation, but Philadelphia and New Jersey patients of Dr. Sorokin have many options with this combination procedure.

On his new Mommy Makeover webpage, Dr. Sorokin features an overview of the areas that a Mommy Makeover can treat, such as sagging breasts, excess fat, and lax abdominal muscles. Also featured are the many options that can be combined in this surgery, including liposuction, tummy tuck, breast lift, and, one of the most popular options among New Jersey and Philadelphia women, breast enlargement.

“Women often come into my office and tell me that they are frustrated that even the most diligent diet and fitness program can’t correct those post-pregnancy concerns, such as a tummy ‘pouch,’” notes Dr. Sorokin. “They typically also want a breast enhancement procedure but are hesitant because of the need for several recovery periods. When I tell them about the Mommy Makeover procedure that achieves significant benefits with just one downtime, they’re delighted.”

Dr. Sorokin says most busy moms who want this procedure choose breast surgery combined with liposuction and/or a tummy tuck for their Mommy Makeover. However, he carefully evaluates each woman to determine the most appropriate combined procedure for her.

“As a board-certified plastic surgeon, I emphasize safety and quality above all,” Dr. Sorokin says. “For that reason, I listen carefully to my patients’ specific concerns and ask about the results they want to achieve. I then evaluate their health. With that information, I design customized treatment plans for achieving the beautiful figures they want.”

Dr. Evan Sorokin (http://www.delawarevalleyplasticsurgery.com) is a board-certified plastic surgeon specializing in a full selection of cosmetic surgery procedures, such as short-recovery breast augmentation, for New Jersey women. Dr. Sorokin earned his medical degree from Hahnemann Medical College in Philadelphia before training extensively in both general surgery and plastic surgery at the University of Texas Southwestern Medical Center. He has earned recognition from professional and lay organizations for his contributions to cosmetic surgery in New Jersey. Dr. Sorokin is certified by the America Board of Plastic Surgery, the only plastic and cosmetic surgery board recognized by the American Board of Medical Specialties.

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Scheduling your initial consultation with a breast augmentation plastic surgeon may very well lead to:
The enhancement of your self-image;
A significant boost in your levels of self-confidence;
And overall improvement in the level of your physical attractiveness;
A more balanced, symmetrical figure;
Greater fullness and prominent projection of your breasts;

Breast augmentation involves the use of silicone gel or salt water breast implants to increase the volume of your breasts.  However, breast augmentation surgeries are quite different in nature than breast lifts (mastopexy surgeries).  If you have sagging, drooping breast (ptosis) then you may wish to have a breast lift performed in conjunction with your augmentation mammaplasty.

It is augmentation mammaplasty right for me?

The important thing to remember about augmentation surgeries for breast enhancement is that you should be doing it only for yourself – not because you think that you will be fulfilling somebody else’s desires.  You also should not elect to undergo and augmentation mammaplasty operation because you wish to imitate the image of another.

Before you even consider consulting with a breast augmentation plastic surgeon, you should:
Ensure that you are physically healthy and able to undergo a serious surgery;
Educate yourself about the procedure and be sure that you understand what will happen;
Be of the appropriate age level where your breasts have already fully developed;

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Be sure that your expectations concerning augmentation mammaplasty are realistic;

In addition, you may be a good candidate for breast augmentation if you:
Are tired of feeling that your breasts are just too small;
Are not satisfied with the shape and/or volume of your breasts;
Have breasts that have failed to develop in a normal fashion;

So, exactly how can I benefit from the services of a breast augmentation plastic surgeon?

* Figure enhancement:
Increasing your breast size accentuates the contours of your body.  Most women agree that augmentation mammaplasty creates a more balanced look and feel about their bodies.  The profile of your body will take on a more desirable appearance when you increase its definitive curvature through breast enhancement.

* Restoration of breast volume:
Many times after pregnancy, significant weight loss, or even through natural aging processes, the fullness of a woman’s breasts is lessened.  A breast augmentation plastic surgeon is able to restore the natural size, shape and symmetry of your breasts.

* Increased self esteem and confidence:
Most women that undergo augmentation mammaplasty agree that they experience a significant increase in their confidence levels.  When a woman feels that the size of her breasts fail to satisfy personal and societal wishes, many emotions can be stirred.  Breasts that are too small to make a woman feel inadequate and self-conscious.  In most cases, with increased confidence and physical attractiveness, women report a more exciting social life as well as increases and professional opportunities.

* A more exciting wardrobe:
Let’s face it, women love to buy new clothes and feel great about wearing them.  Undergoing an augmentation surgery for breast enhancement opens up a whole new world of fashion possibilities.  A little cleavage can go a long way to make wearing that sexy dress or new swimsuit an entirely more exciting experience!

What about the risks associated with augmentation mammaplasty?

As previously stated, the decision to undergo an operation from a breast augmentation plastic surgeon is one that is very personal and one that should be based solely on your own desires – not those of others.  As with any serious medical procedure, there are risks associated with augmentation surgery.  In most cases, the procedures go in a problem-free manner.  However, about 5% of women experience one or more of the following complications:
Unanticipated amounts of scar tissue;
Hematoma (bleeding under the skin);
Slow or poor healing;
The onset of infection;
Either temporary or permanent differences in the sensation levels of the breasts and/or nipples;
Scar tissue may form around the implant itself.  This is known as capsular contracture.
The risks that are always associated with anesthesia;
Wrinkled skin over the implant region;
Clotting of the blood;
Accumulated fluids;
Chronic pain;
Thrombosis of the deep veins;
Cardiopulmonary issues;
The need for additional surgeries;

Always make sure to address every relevant issue with your breast augmentation plastic surgeon before making the decision to undergo augmentation mammaplasty.  Breast enhancement through augmentation surgery can be a very uplifting and positive experience for you as it is for most women that undergo it.  Just take your time and be sure that breast augmentation is right for you before committing.

The information in the article is not intended to substitute for the medical expertise and advice of your health care provider. We encourage you to discuss any decisions about treatment or care with an appropriate health care provider.